Starz Targets Latino Viewers with Hispanic-Themed Development Projects

Starz is looking to boost its profile with Latino viewers. The premium cable network has set three development prospects revolving around Hispanic themes and creative auspices that include Televisa USA and The Blair Witch Project’s Haxan Films.

The focus on Hispanic audiences comes after Starz has found broad success with shows rooted in African-American experiences, including the drama “Power,” (co-starring Luis Antonio Ramos, shown at right) which ranks as Starz’s most-watched original series, and comedy “Survivor’s Remorse.”

For more information, read Cynthia Littleton's article in Variety by clicking here.