With more than 52 million of them and counting in the United States of America (or roughly 1/6 of the population), many businesses are working hard to appeal to the most rapidly growing demographic in the nation – Latinos/Hispanics.
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Associated Press (AP) photo by Felipe Dana. |
• Check out
this blog by Cristina Costantini of ABC News/Univision on 10 brands that is trying to capitalize on the Latino immigrant market by clicking
here.
• Check out
this blog by Glenn Llopis of Forbes on how America's corporations can no longer ignore marketing to U.S. Latinos/Hispanics by clicking
here.
• Check out
this blog also by Glenn Llopis of Forbes on how the U.S. Latino/Hispanic consumer buys products that empower their cultural relevancy by clicking
here.
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