Disney's ABC News and Univision Communications' Univision News on Monday
made official a long-expected agreement in principle to form a
multiplatform news joint venture targeting Hispanic Americans with
English-language news.They said the deal would combine Univision's ability to reach U.S. Hispanics and "ABC’s global news leadership to serve over 50 million Hispanics, the youngest and fastest-growing demographic in the U.S."
The 24/7 venture will include America’s first English-language channel for English-dominant and bilingual Hispanics, as well as integrated digital and social platforms.
For more information, read Georg Szalai's report in The Hollywood Reporter by clicking here.

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